I recently discovered a new skincare brand I’ve been loving, Naturium. I stumbled upon the brand at Target when I was looking for a new cleansing balm to try and found their Purple Ginseng Cleansing Balm. I loved it from the start so I looked into what other products they have, and now I can say I am officially a fan.

Naturium is a clinically effective skincare brand that delivers high end results without the high end prices. They have a wide range of products from skincare to body washes, to lip balms that are all incredible. I use their cleansing balm and cleansing oil as part of my double cleansing routine (more on that in this article) to help take off all my makeup at the end of a long day. I follow up the oil cleansers with the fermented rice enzyme cleanser to thoroughly clean my face each day. They also have a new Multi-Calm Cream Based Cleanser that looks intriguing.

I love using the thicker, oil based body wash to help prevent dry skin and flakiness, especially in the summer when I am in dresses constantly. They have so many different types of body washes to target many different issues from body acne to dullness. For only $16, these are well worth their price and far exceed some of the more expensive body washes I have tried.

Their serums are at a perfect price point ($15-$25 depending on the ingredients) and deliver tremendous results. I use the Vitamin C serum in the morning to help brighten my skin and add a little glow throughout the day. In the evenings, I use the Hyuralonic Serum to deliver extra moisture throughout the night. Before my pregnancy, I was using their retinol serum in the evenings every other night to help prevent too many wrinkles from forming.

I absolutely love Naturium products, and can’t recommend them more highly. I love the wide range of ingredients they have and the packaging is just gorgeous. You can find most of their products at Target or on their website, which has a much larger selection of their products, including lotions and lip oils. You should definitely pick up a few of their products to try and see if you love them as much as I do.